With over 20 years of experience in the pharmaceutical, medical device, and aesthetics industries, I bring a rare combination of creative expertise, strategic insight, and deep knowledge of regulated healthcare marketing. My pharmaceutical career began at a full-service advertising agency dedicated to healthcare, where I developed impactful printed materials for traditional detailers and gained a deep understanding of industry compliance, FDA regulations, and brand positioning.
Building on that foundation, I’ve expanded my capabilities to meet the evolving demands of multi-channel pharmaceutical marketing. My expertise includes HTML and user experience design—supported by formal education and professional certificates—ensuring that every project is both visually engaging and optimized for usability. I specialize in brand creation and product launches, creative and strategic direction for promotional campaigns, and the development of pharma detailers and eDetailers for platforms such as Veeva CLM. My work consistently delivers measurable results while maintaining a strong focus on compliance, innovation, and exceptional client service.
My pharmaceutical product list is vast working on key accounts like Rogaine, Zefazone, Altace, Famvir, Cleocin T, ImmunoCap, Xanax, Halcion, Plan B, Belotero, and many others. I have client experience experience with Pfizer, Schering, Merck, Pharmacia, Merz, Ortho Neutrogena and Bausch & Lomb.
Capabilities
Pharmaceutical Marketing Design
Medical Infographics, Visual Aids & Data Visualization for Clinical Studies
CLM eDetailers and Approved Emails
Clinical Trial Branding
Packaging & Labeling (Compliance-Heavy)
Patient and HCP Education Materials
Print & Digital Campaign Creative, Including Interactive PDFs & PowerPoint eDetailers
Motion Graphics for MOA (Mechanism of Action)
Education
User Exerience Design (UX) | General Assembly | New York, NY
HTML, Advanced HTML & Color Theory | School of Visual Arts Continuing Education | New York, NY
One-Year Internship | Herman Miller, Inc. | Zeeland, MI
Bachelor of Fine Arts (BFA) Graphic Design | Western Michigan University | Kalamazoo, MI